Session host: Pernille Holbøll


Pernille Holbøll is a Danish journalist, former Editor-in-Chief and Senior Director.

She has worked as Editor-in-Chief of both the two biggest online media in Denmark Ekstra Bladet and B.T.  From 2022-2023 she was the executive Editor-in-Chief of B.T.

Before being accepted to The Danish School of Journalism, graduated 2010, she studied law at Copenhagen University.

She has worked as digital news journalist in Danish Broadcasting Corporation, Head of News and digital strategy for danish TV 2, Metroxpress and as Senior Director for Media and Branding in danish unicorn startup company Better Collective.

She is appointed by the Minister of Culture/Media as a member of the Media Responsibility Committee, that is examining and updating the framework for media’s responsibility in a new media reality.

Pernille Holbøll is hosting When AI Makes Better Content Than You with Erik Solheim.

Do you want to stay updated on the latest news and announcements?