Creating the World’s Largest Digital Kids Media Company In Less Than 3 Years

René Rechtman, CEO, Moonbug Entertainment

Meet René Rechtman, the co-founder and CEO of Moonbug Entertainment. Combined, Rechtman has more than 20 years of experience in media, entertainment and technology. Previously, Rechtman was Head of Non-Linear Media Networks at Walt Disney Company.

Moonbug is the entertainment company behind CoComelon, the biggest preschool show in the world. In December Forbes wrote: “100 Billion Views And Counting: ‘CoComelon’ Is Absolutely Dominating Netflix And YouTube”.

Moonbug’s shows for kids have category-leading viewership on Netflix, YouTube and Amazon Prime Video and are available on a further 100+ platforms globally including Viaplay, Hulu, Apple TV, Sky, HBO Max, and Virgin.

How did CoComelon go from being a YouTube show to the biggest show on both Netflix and YouTube and how did Moonbug grow to work with the biggest platforms and brands in the world?