Gaming is now at the heart of entertainment and leading brands are boldly investing to launch and grow games as culturally-relevant entertainment properties.
Join us for a talk with Ben Phipps, Head of UK & Nordics at TikTok about how gaming developers and creators are propelling gaming fandom into mainstream culture and captivating gaming audiences around the world.
Learn how the gaming industry has evolved and how games can become cultural phenomena leveraging the power of TikTok’s community as TikTok is becoming a destination for gamers across diverse communities from all walks of life.
DETAILS
October 31, 2023
2:30 PM – 3:15 PM
MEET
Ben Phipps, Head of UK & Nordics
Host: Philip Hickey, CMO, SYBO