Amanda Kruse is a proven IP specialist, known for her ability to adapt existing content into new formats while staying true to the source material. Her work has revitalized numerous beloved franchises and earned commercial success.
As the former Vice President of Film and Television at Hivemind, Amanda contributed to hits like “The Witcher”, “The Expanse”, and “Scary Stories to Tell in the Dark”.
She also served as the Creative Director of Lionsgate Games, overseeing the development of over 35 high-profile games and IP integrations into popular titles like “Fortnite” and “Dead by Daylight”.
Amanda Kruse began her career in film, working on blockbusters such as “The Hunger Games”, “La La Land”, and “Power Rangers”, as well as upcoming projects like “Borderlands” and “Naruto”.
Currently, Amanda is overseeing business development at Good Shepherd Entertainment, where she is working on an eagerly anticipated “Hellboy” game.
One-on-one Media Coaching with Joost van Dreunen
Keynote: Bigger Means Different – The New Video Games Market Landscape and Opportunities for Success
Gaming for Climate Action: How Game Studios Can Help the World
Keynote: From Tetris to Blue Planet
Hits & Misses – Where the Convergence of Games, Series & Film Have Succeeded… and Failed